Wellness Clinic – 5X More Calls from Google My Business 📞

🏥 Business: Serenity Wellness Spa – Holistic & Alternative Health
📍 Location: Manchester, UK
🔎 Challenge: Losing clients to competitors with stronger online presence

The Problem

Despite having top-tier wellness experts, Serenity Wellness Spa was invisible online. Their Google My Business listing was unoptimized, and their website was outdated, leading to:

  • Low search rankings (No ranking on Google)
  • Only 1-2 calls per Month from new clients
  • Poor booking experience with slow-loading website

🔥 Step 1: Google My Business Optimization

  • Fully optimized GMB profile with service-based keywords.
  • Uploaded high-quality images & weekly posts to boost engagement.
  • Encouraged clients to leave 5-star reviews (psychological proof).

🔥 Step 2: SEO Content Strategy

  • Created blog posts & location pages (e.g., “Best Holistic Spa in Manchester”).
  • Built authority backlinks from health & wellness directories.
  • Added an FAQ schema to capture Google’s featured snippets.

🔥 Step 3: Lead Generation Funnel Implementation

  • Developed a one-click booking system on the website.
  • Ran Facebook Ads targeting stressed professionals looking for relaxation.
  • Created email automation for abandoned bookings.

 

Our Solution

The Results

📈 Google Ranking: Page 4 → Top 3 for “wellness spa in Manchester”
📞 Client Inquiries: 5 calls/week → 25 calls/week (5X increase!)
💡 Conversion Rate: 2% → 8% (More appointments from the same traffic)
💰 Revenue Growth: £1,000 → £18,000/month